The Ink Bloom.

This came out of a question about impact. A fragrance announces itself before you have looked at anything, and I wanted a picture of that arrival rather than another picture of a bottle. Scent has no shape, so it has to borrow one. Ink dropped into water blooms in a way that reads as a scent entering a room, but it lasts about a second and it never opens where you need it. So the bloom was shot in a tank and caught at the moment it opened, then brought together with the bottle so the plume appears to erupt upward out of the cap. Working that way means the shape of the bloom is chosen rather than accepted, which is the point of the series. It gives that immersive sense of an entrance into the scent instead of a description of it.